2025 Change Week will be held November 3 - November 7, and we will be on hand to help you prepare, communicate, and watch those donations roll in. Change Week is a week for our collective voices to raise awareness about the impact spare change can have on your fundraising campaigns. During this week, GoodChange will highlight the power of small-dollar donors, and we will equip you with hashtags, messaging ideas, and graphics to help you do the same. We invite you to participate!

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The goal is simple - get as many donors as possible to sign up as spare change donors for your campaign during #ChangeWeek.
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Why? Spare Change donors have a 230% higher average donation than the average monthly donation. Rounding up or automating small donations from everyday transactions is convenient for donors as it requires minimal effort and naturally tailors to their budget. The more they spend, the more they give. The less they spend, the less they give. 

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We know every organization and campaign has different bandwidths, so we outlined three different ways to engage.

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• Option 1: Fast and Effective 
• Option 2: All In!  
• Option 3: Create your own campaign, but please try to stick to the suggested hashtags so we can track your progress! 

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Sign Up Here

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When you sign up for Change Week, you will receive additional information and guidance. 

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Our instruction packet includes a general outline and what will be available in the tool kit, as well as suggested timelines for each option. Of course, we are always here to help if you need more support (or if you have ideas you think we should implement!). 

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Please note: if you are behind our timeline, don’t fret! It is never too late to join Change Week. Join when you can and do all you can to create the biggest impact possible for your fundraising efforts.

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